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Amazon Employing ‘Alexa for Shopping’ To Thwart Scammers

Amazon Employing ‘Alexa for Shopping’ To Thwart Scammers

by Mike Duff | Sep 4, 2026 | Retail Articles

In a new initiative to thwart fraudsters, Amazon’s agentic Alexa for Shopping platform now can tell consumers whether a message, email, phone call or text they received really came from the company. Consumers now can ask Alexa for Shopping about a suspicious message...
Amazon Disputes FTC’s Understanding of Advertising Bid Policy That Led to Lawsuit

Amazon Disputes FTC’s Understanding of Advertising Bid Policy That Led to Lawsuit

by Mike Duff | Sep 1, 2026 | Featured News, Retail Articles

The United States Federal Trade Commission and 22 states have filed suit against Amazon, alleging the company engaged in deceptive practices that secretly inflated prices in its online search advertising auctions. Amazon responded with a statement that the suit’s...
Costco Leads Retailers in Loyalty Among Brand-Skeptical Gen Zers

Costco Leads Retailers in Loyalty Among Brand-Skeptical Gen Zers

by Mike Duff | Aug 24, 2026 | Retail Articles

Although Gen Zers appreciate some nameplates, including Costco, more than others, overall, only 11% in the age group say brands understand them really well, a disconnect that could have implications for loyalty, according to new research from Rival Technologies. ...
Amazon Prepares for Some Customer Tariff Refunds After Strong Q2

Amazon Prepares for Some Customer Tariff Refunds After Strong Q2

by Mike Duff | Jul 31, 2026 | Featured News, Retail Articles

Amazon reported that the AI and chips business generated by the AWS B2B operation drove sales in the second quarter, along with significant gains in product revenues, as the company previewed a formula to pass some of its $600 million in IEEPA tariff refunds directly...
Amazon Bolsters Young-Adults Prime Program With Cash-Back on Home Essentials

Amazon Bolsters Young-Adults Prime Program With Cash-Back on Home Essentials

by Mike Duff | Jul 21, 2026 | Retail Articles

Amazon has introduced a new benefit as part of its Prime for Young Adults program: 5% cash back on dorm and apartment essentials. Through September 15, Prime for Young Adults members can earn 5% cash back on home, kitchen and office purchases, just as they can in...
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