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Beyond Officially Relaunches Buy Buy Baby Online with Promotions, Tokenized Security

Beyond Officially Relaunches Buy Buy Baby Online with Promotions, Tokenized Security

by Mike Duff | May 8, 2025 | Retail Articles

Beyond has officially relaunched Buy Buy Baby online in time for Mother’s Day and with a Welcome Baby event through May 12, offering customers access to premium infant and toddler gear and essentials through a reimagined and reliable digital shopping experience. At...
Best Buy Partners with Content Creators in New Influencer Initiative

Best Buy Partners with Content Creators in New Influencer Initiative

by Mike Duff | Apr 9, 2025 | Retail Articles

To work more closely with social media personalities, Best Buy has established a new platform that allows influencers and creators to partner directly with the company and earn commissions on sales they generate while helping shoppers discover products they might...
Social Commerce, Influencers Building Trust Among Shoppers

Social Commerce, Influencers Building Trust Among Shoppers

by Mike Duff | Feb 3, 2025 | Retail Articles

Creator management platform Grin, in its 2025 Modern Consumer Survey, found two-thirds of consumers make a purchase through social media at least once a month, and 22% have bought more than 10 items via that channel during the past year. When it’s time to buy, 61% of...
Big Lots Introduces Affiliate Marketing Program That Rewards Content Creators

Big Lots Introduces Affiliate Marketing Program That Rewards Content Creators

by Mike Duff | Sep 26, 2024 | Retail Articles

In a new marketing turn, Big Lots is launching an affiliate program designed to build on its organic and grassroots popularity with social bargain-savvy creators and publishers, the company announced. The program offers influential content partners the opportunity to...
Kohl’s Rebranding To Focus on Families at Home and at Large

Kohl’s Rebranding To Focus on Families at Home and at Large

by Mike Duff | Sep 4, 2024 | Retail Articles

In a major initiative to reposition its consumer outreach, Kohl’s is showcasing home products in a new brand platform using the slogan “Where Families Come First” to emphasize its embrace of all families and the real, messy and beautiful moments they spend together....
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