by Mike Duff | Jul 15, 2025 | Retail Articles
As of early July, 67% of back-to-school shoppers had begun purchasing items for the upcoming school year, according to the annual survey released by the National Retail Federation and Prosper Insights & Analytics. That’s up from 55% last year and the highest...
by Mike Duff | Jul 14, 2025 | Retail Articles
Back-to-school spending for K-12 students in 2025 should come in at $30.9 billion, or approximately $570 per student, close to 2024 spending for the occasion, according to business services firm Deloitte. In Deloitte’s 2025 Back-to-School Survey, 83% of parents...
by Mike Duff | Jul 7, 2025 | Retail Articles
Parents plan to increase their spending for the return classrooms by 17.3% to $386 per child, with families expecting to begin shopping earlier and do more of that shopping in brick-and-mortar stores, according to a 2025 back-to-school survey conducted by commercial...
by Mike Duff | Jul 1, 2025 | Retail Articles
Consumer financial concerns are likely to weigh on the back-to-school market this year, making carefully targeted promotions and markdowns especially important for retailers seeking to capitalize on the key selling period, according to Revionics, a company focused on...
by Mike Duff | Jun 27, 2025 | Retail Articles
Back-to-school season may give Target a chance to complete a traffic turnaround, according to Placer.ai, as overall retail foot traffic in early 2025 demonstrated modest growth. This suggests that traditional back-to-school categories such as sportswear and footwear...
