by Mike Duff | Oct 9, 2025 | Retail Articles
A preliminary look at Prime Big Deal Days 2025 suggests consumers prioritized lower-priced home goods, according to Numerator. Average spending per order was $45.42, with 44% of orders under $20 and 90% under $100, underscoring shoppers’ continued focus on value. In...
by Mike Duff | Oct 8, 2025 | Retail Articles
Numerator’s Prime Big Deal Days tracker found that nearly a quarter of participating shoppers used the October 7–8 event to start their holiday shopping, with home among the top five categories purchased. In fact, 23% of Big Deal Days shoppers reported using the...
by Mike Duff | Oct 6, 2025 | Retail Articles
Amazon Prime Big Deal Day kicks off on October 7, and the retailer is offering a sneak peek at its deals, including a range of products and brands across the home category. The company has also announced a new shopping feature that makes it easier for consumers to...
by Mike Duff | Oct 2, 2025 | Retail Articles
While consumers are planning to spend carefully in the 2025 holiday season, a survey commissioned by promotion-finding platform RetailMeNot revealed 54% of respondent said deep discounts could trigger higher-than-intended purchasing with 34% citing cash-back rewards...
by Mike Duff | Sep 29, 2025 | Retail Articles
The past five years have seen substantial swings in generational spending share, according to market researcher Numerator, with Millennials and adult GenZers driving the gains and now commanding 32% of market spend, an eight-point increase from 2020. In contrast, Baby...