Pottery Barn Kids has entered into a collaboration with children’s brand Rylee + Cru, founded in 2014 by illustrator Kelli Murray Larson and featuring hand-illustrated prints and an earth-tone palette.
The Rylee + Cru for Pottery Barn Kids introduction is the brand’s first collection with the retailer and includes items for nursery, bedroom, playroom and back-to-school spaces, according to the Williams-Sonoma banner. The pieces in the collection offer layered textures, whimsical florals, woodland motifs and intricate patterns designed to make children’s spaces feel warm and imaginative. It follows a recent Pottery Barn Kids initiative with interior designer Bria Hammel.
The Rylee +Cru collaboration includes water bottles, soft lunch boxes, storage, textiles and furniture. Water bottles in the Flora Colby and Bunnies Coby designs are $32.50 each. Bundles with a backpack and a soft lunch box range from $128.50 to $138.50, depending on backpack size. Round storage hampers are tagged at $69. Furniture prices reach $1,499 for a Paxton Swivel Glider Recliner, and gingham rugs reach $799.
“Working with Kelli Murray Larson and the Rylee + Cru team was a true creative partnership,” said Allison Spampanato, Pottery Barn Kids senior vice president, product development. “The brand’s beautiful storytelling and Kelli’s ability to create designs that feel both playful and timeless made this collaboration especially meaningful. One of the most rewarding parts of the process was developing exclusive prints together that are full of charm and imagination. The collection blends Rylee + Cru’s distinctive artistic perspective with Pottery Barn Kids’ commitment to thoughtful design, resulting in pieces that feel personal, joyful and made to be cherished by families.”
