Kohl’s has announced it has developed a digital shopping assistant that can help consumers discover products, compare options and get quick answers.
Building on Kohl’s successful Mother’s Day Gift Finder, the new AI-enabled function, produced with Google Cloud’s Gemini Enterprise for Customer Experience, brings product discovery, inspiration and support into one conversational experience, Kohl’s maintained.
The company reported it developed the AI shopping assistant with features that can help shopping on any occasion, including:
- Get Personalized Inspiration. Shoppers can ask for ideas, gift suggestions or recommendations for the occasions that come up in their lives by asking a few quick questions that help the assistant narrow down preferences and deliver relevant product recommendations.
- Find Great Value. By providing simple questions and directions – such as, “Show me the best deals right now” – shoppers can receive information about active savings and offers.
- Search With Images. Shoppers can upload a product photo to find similar items and styles available at Kohl’s.
- Compare and Shop. By employing the assistant, consumers can compare products, explore details and add items directly to their shopping carts without dropping the conversation.
Kohl’s customers also can tap the AI assistant to get quick tips on how to apply discounts, receive troubleshooting guidance and access relevant policy information. They can get step-by-step help with services such as buy online/pick up in store. Shoppers can track orders, access self-service tools or connect with customer service when they require additional help.
