As consumer relationships with brands have become more complex, they have become more important than ever, discussed...
Consumers Pave the Path to Building, Becoming & Broadcasting a Brand
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Connect FALL
Connect FALL Virtual Product Demos: Kitchen Electrics
Companies featured personal care products during the virtual product demonstrations at the International Housewares...
Keep Consumer Experience at the Core of Material Choices
Dr. Gayatri Keskar of Material Connexion urged home and housewares developers to keep consumer experience at the...
2030 Lifestyles are Already Taking Shape for the Housewares Business
Although the calendar says 2021, the housewares industry should be thinking about how lifestyle shifts and the home...
Adrienne Weiss: Strong Branding Starts with a Strong Story
Effective branding in today’s omnichannel marketplace starts with a compelling brand story that stokes an emotional...
Connect FALL Virtual Product Demos: Home Environment
Companies featured home environment products during the virtual product demonstrations at the International Housewares...
Connect FALL Virtual Product Demos: Personal Care
Companies featured personal care products during the virtual product demonstrations at the International Housewares...
New IHA/HomePage News Study Connects Life Occasions to Housewares Purchasing
The International Housewares Association previewed a new report on the connection between key life occasions and...
IHA Announces Global Honorees for gia Top Window Awards
The Inspired Home Show and the International Housewares Association (IHA), the global sponsors and organizers of the...