Home New Dawn Innovations Expands VQ Laura Ashley-Branded Offerings Across Kitchen, Home
February 12, 2026

New Dawn Innovations Expands VQ Laura Ashley-Branded Offerings Across Kitchen, Home

At The Inspired Home Show, New Dawn Innovations, owner of technology brand VQ, is highlighting a collection of Laura Ashley-branded housewares spanning kitchen electrics and home comfort.

VQ Laura Ashley Electric Kettle 

New Dawn Innovations is offering the sage green VQ Laura Ashley Electric 1.7-Liter Kettle to help consumers brew hot beverages at home. With the volume it can heat, the kettle serves up as many as seven cups of tea or other hot beverages and provides a quick way to prepare oatmeal, pasta, noodles and other dishes. The kettle brings liquid to a boil in seconds, New Dawn stated, and overheat protection will prevent it from boiling dry. A 360-degree swivel base makes the kettle easy to maneuver for left- and right-handed users and provides cord storage. The kettle complements the Laura Ashley Toaster in sage green.

Suggested retail price for the kettle is $69.99.

VQ Laura Ashley Electric Kettle and Toaster

VQ Laura Ashley Digital Air Fryer, China Rose Edition

The VQ Laura Ashley 4.7-Quart Digital Air Fryer, China Rose Edition (pictured top), uses technology to provide fast heating in a 9-in-1 cooking appliance with easy LED touchscreen controls, energy-saving performance and a unique Laura Ashley aesthetic not typically found in kitchen appliances, New Dawn stated. The air fryer addresses the growing demand for healthier home cooking, low-oil alternatives to traditional frying, easy-to-use smart appliances and stylish kitchen products that look good on display, the company continued. The China Rose floral finish brings a signature Laura Ashley look to countertops.

SRP for the air fryer is $149.

VQ Laura Ashley Pussy Willow Gray Electric Blanket

VQ Laura Ashley Pussy Willow Gray Electric Blanket

The VQ Laura Ashley Pussy Willow Gray Electric Blanket is a designer-inspired, feature-rich heated throw with precise warming control, safety timer and auto shut-off, as described by New Dawn. It has a detachable controller for washing and provides better comfort and warmth distribution than many budget alternatives, the company added.

The control includes 10 heat settings and the blanket warms to the desired degree quickly, New Dawn noted. Made of thickly layered flannel and fleece, the product’s low 120-watt power consumption provides all-night warmth that can reduce central heating needs and, hence, costs, the company asserted. The classic Laura Ashley floral design gives the blanket a stylish look, making it suitable for gifting and for everyday use.

SRP for the blanket is $89.99.

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