by Peter Giannetti | Jun 1, 2022 | Featured News, Retail Articles
In the ever-changing digital marketing landscape that is the world today, one thing is for sure: The platform that shouldn’t be ignored is TikTok. According to social media management platform, Hootsuite, TikTok has been downloaded more than three billion times...
by Mike Duff | May 16, 2022 | Retail Articles
Social media influencers and online communities are having a bigger influence on shoppers, particularly the youngest, as much as or more so than brands. A study by Oracle and Brent Leary, partner, CRM Essentials, that included more than 2,000 adults, ages 18 to 80 in...
by Mike Duff | Mar 23, 2022 | Featured News, Home + Housewares, Retail Articles
E-commerce is now the main retail driver, and brands must adapt quickly to e-commerce demands or lose out on the market growth it will represent over the next few years, a study by Edge by Ascential states. According to the Future of the Digital Shelf study, 40% of...
by Mike Duff | Feb 15, 2022 | Retail Articles
As it seeks new ways to reach its customer digitally, Saks has made its official debut on TikTok with a diverse group of voices including creators, celebrities and fashion insiders. The initiative will give followers the opportunity to experience the world of luxury...
by Mike Duff | Jan 4, 2022 | Featured News, Retail Articles
The $492 billion global social commerce industry is set to grow three times as fast as traditional e-commerce, reaching $1.2 trillion in sales by 2025, according to a new study by market research and business services provider Accenture. In the report Why Shopping’s...