by Mike Duff | Aug 25, 2025 | Retail Articles
NielsenIQ, as part of its recently released Business Resiliency Playbook, evaluated how delaying decisions in an unpredictable economic environment can expose businesses to risk. The market research and analytics company also provided advice to help businesses...
by Mike Duff | Jun 11, 2025 | Retail Articles
In its Father’s Day 2025 Forecast, market researcher NIQ emphasized that the holiday is evolving. Although consumers are primarily focused on buying gifts for their fathers, many also consider gifts for spouses, other family members and even friends, broadening the...