by Chandler Harvey | Jan 26, 2024 | Featured News, Retail Articles
Small-store strategies have proven popular with a number of major retailers. Macy’s, for one, has been particularly adamant about the importance of limited size and limited assortment in full-priced stores, seeing the opportunity to draw new customers to locations...
by Chandler Harvey | Nov 1, 2023 | Featured News, Retail Articles
JCPenney is putting $1 billion back into the business in an effort to boost the omnichannel customer experience — including technology and physical store upgrades— elevate merchandising and advance supply chain operations. Katie Mullen, JCPenney chief customer...
by Mike Duff | Oct 25, 2023 | Retail Articles
JCPenney reported it has been doing research ahead of the holidays and plans to provide an abundance of products with a focus on value in gift-giving and hosting. The company surveyed U.S. shoppers for its inaugural Make it Count Holiday Report, which indicated that...
by Mike Duff | Oct 13, 2023 | Retail Articles
JCPenney is introducing a collaboration with Chef Jenny Martinez for Mesa Mia, a range of affordable, Mexican-inspired kitchen cookware available in stores and online. Chef Martinez is a well-known social media creator who shares her rich family history through...
by Mike Duff | Aug 31, 2023 | Retail Articles
JCPenney has launched a self-funded reinvestment plan and customer value proposition intended to fuel long-term growth and increase customer loyalty and shopping frequency. The plan as announced calls for the company to make more than $1 billion in reinvestments by...
