by Mike Duff | Sep 12, 2025 | Retail Articles
In the latest iteration of its “Really Big Deals” sales event, JCPenney has launched a marketing campaign to deliver each of the initiative’s weekly offers, which the company will introduce during Amazon’s football coverage. JCPenney used a unique...
by Mike Duff | Aug 12, 2025 | Retail Articles
As autumn approaches, JCPenney is promoting dorm, beauty and apparel collections that emphasize fashion and style. JCPenney’s stated goal is to redesign the season with colorful products and deals across multiple product categories. The company has dubbed an...
by Mike Duff | Jul 31, 2025 | Retail Articles
In the aftermath of the retailer’s bankruptcy reconstitution, Copper Property CTL Pass Through Trust has sold its real estate portfolio, now consisting of the 119 J.C. Penney stores, to Onyx Partners for the aggregate purchase price of $947 million. Onyx Partners, a...
by Mike Duff | May 13, 2025 | Retail Articles
Penney Intermediate Holdings, which has been operating the JCPenney business, reported a turn to a loss for its fiscal year ended February 1. According to a filing with the United States Securities and Exchange Commission, net loss was $177 million, and comprehensive...
by Mike Duff | Mar 25, 2025 | Retail Articles
JCPenney, in a move influenced by its newly created parent Catalyst Brands, has appointed VaynerMedia as its social and influencer marketing agency of record. VaynerMedia will deploy its social, creative and production capabilities to boost business results for the...