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Numerator Previews Consumer Intent to Celebrate Various Holidays in 2026

Numerator Previews Consumer Intent to Celebrate Various Holidays in 2026

by Mike Duff | Feb 4, 2026 | Retail Articles

The 2026 Holiday Intentions Preview from market researcher Numerator provides a look at which celebrations consumers intend to embrace, a list led by Christmas, which 92%, plan to celebrate followed by Thanksgiving (90%), Mother’s Day ( 79%), Easter (75%) and...
Salesforce: Holiday E-Commerce Grows As AI Drives Higher Intent, Conversion Rates

Salesforce: Holiday E-Commerce Grows As AI Drives Higher Intent, Conversion Rates

by Mike Duff | Jan 9, 2026 | Retail Articles

With more help from AI, consumers were active in the digital marketplace as 2025 closed out, with online holiday spending increasing 4% in the United States versus seasonal sales in 2024, reaching $294 billion, according to Salesforce. The customer relationship...
Adobe: Holiday Online Spending Grew 6.8% With Home Categories Gaining

Adobe: Holiday Online Spending Grew 6.8% With Home Categories Gaining

by Mike Duff | Jan 7, 2026 | Retail Articles

Consumer spending online increased 6.8% to $257.8 billion in the United States during the just-past holiday shopping season, according to Adobe, which defined the period as November 1 to December 31, 2025. Adobe noted that spending in its Furniture & Home Goods...
Gift Cards: The Currency of Choice for a New Generation

Gift Cards: The Currency of Choice for a New Generation

by Chandler Harvey | Dec 19, 2025 | Featured News, Retail Articles

Gift cards are evolving into an entire class of payment. This will help change how consumers not only purchase goods and services but even how they handle what is, in essence, a form of money that is more closely tied to actual purchasing and, so, can provide...
Numerator: Christmas Spending Expectations Hold Steady for Most Shoppers

Numerator: Christmas Spending Expectations Hold Steady for Most Shoppers

by Mike Duff | Dec 15, 2025 | Retail Articles

Most U.S. consumers plan to celebrate Christmas this year, with holiday spending expectations largely steady, though a sizable share expect to pull back, according to Numerator’s 2025 Q4 Holiday Preview study. As the holiday approaches, 54% of polled consumers said...
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