by Chandler Harvey | Nov 13, 2025 | Appliances, Home + Housewares, Kitchen Electrics
Ankarsrum Kitchen AB, known for its Assistent Original stand mixer, has appointed Fredrik Berg as CEO to guide the company’s continued global expansion and strengthen its position in international markets. Berg (pictured above) joins Ankarsrum from his most...
by Chandler Harvey | Mar 28, 2025 | Appliances, Home + Housewares
Ankarsrum, known for its stand mixers, has introduced it in a new shade: Cloudy Pink. The Ankarsrum Assistent Original stand mixer is crafted in Sweden and uses a 7.3-quart rotating bowl that mimics hand kneading, unlike traditional stand mixers that use a stationary...
by Chandler Harvey | Apr 9, 2024 | Appliances, Home + Housewares, Kitchen Electrics
Ankarsrum has debuted its new color, Rustic Maroon, which joins the wide selection of colors available for the brand’s Assistent Original Stand Mixer. The company said the color combines the power of red with the earthy warmth of brown, making it an inviting...
by Chandler Harvey | May 30, 2023 | Appliances, Home + Housewares, Kitchen Electrics
Ankarsrum has added a new color, Coral Crush, to its lineup of available hues for the Ankarsrum Assistent Original Mixer. The Assistent Original is a premium stand mixer with a rotating bowl that simulates kneading dough by hand. The large-capacity 7.3-quart bowl is...
by Chandler Harvey | Jan 4, 2023 | Appliances, Home + Housewares, Kitchen Electrics
Swedish-based Ankarsrum, the maker of the Assistent Original stand mixer, has announced the creation of its first international affiliate, Ankarsrum Inc., effective January 1, 2023. The company is creating a U.S. affiliate to intensify business in light of...
