Macy’s Inc. named Alexandre Choueiri CEO of its Bluemercury beauty store chain, reporting to Bloomingdale’s chief executive Olivier Bron.
Prior to taking the Bluemercury job, Choueiri (pictured above) was CEO and president, Americas, at Kering Beauté, supervising the luxury brand group’s largest global region.
“As we welcome Alex to Macy’s, Inc. I want to thank our Bluemercury colleagues for their strong focus and execution over the past year,” Bloomingdale’s Bron said. “Their progress against our strategy, including driving consistent growth in dermatological skincare, color and fragrance has strengthened Bluemercury’s position as a trusted destination for prestige beauty. Alex is a proven global leader with deep beauty expertise and a record of leading complex global organizations. He knows how to inspire teams, build culture and drive results, and I am confident he is ideally suited to build on Bluemercury’s momentum and lead its next phase of growth.”
