Amazon is previewing some of the bargains it plans for Prime Day while tying in back-to-school deals, positioning the promotion to attract early student and parent shoppers and to entice others to get a jump on the key selling season.
Amazon spotlighted some new exclusive housewares colorways available for back-to-school shoppers and other Prime members.
To encourage back-to-school shoppers to purchase during Prime Day, Amazon previewed the following deals:
- Save up to 40% on select small kitchen appliances from Ninja, Black+Decker and Cuisinart.
- Save up to 40% on select vacuums and carpet cleaners from Dyson, iRobot, and Bissell.
- Save up to 40% on first-day fits from Amazon Essentials.
- Save up to 35% on select college tech and accessories from Canon, Acer and Octobuddy.
- Save up to 30% on select lunch bags and water bottles from Bentgo, Igloo and Simple Modern.
- Save up to 30% on select bedding from Amazon Basics, Bedsure and Laura Ashley.
- Save up to 30% on select officially licensed merchandise from the NBA, NFL, U.S. Soccer, and collegiate teams.
Amazon is also encouraging back-to-school shoppers to check out a couple of unique offerings: the Kitchen Makeover Blue Plus lineup, an exclusive color collection from Hamilton Beach, and the exclusive Coastal Clean hue available on the Bissell Little Green Machine.
Among the other deals Amazon announced were some focused in and around the home, such as up to 40% off select smart home devices from Ring, Google Nest and Pura, as well as select air purifiers and fans from Levoit, Shark, and Dyson; and select coffee and espresso machines from Breville, Keurig and KitchenAid, including the KitchenAid Fully Automatic Espresso Machine.
Bargains set for outdoor living give Prime members access to 50% off select coolers and hydration from Yeti, Stanley, and Hydro Flask, including the new Amazon-exclusive Hydro Flask colorway, Supernova Purple. In addition, outdoor-oriented shoppers can save up to 40% on select outdoor furniture and patio sets from Safavieh, Modway and Christopher Knight Home; and up to 35% on select grills, griddles and smokers from Charbroil, Blackstone and Traeger, as well as BBQ essentials from Amazon Basics.
Among other Prime Day deals, Amazon is touting up to 30% off select hair care and styling tools from T3, Ouai, and Living Proof, as well as the Shark FlexStyle in the Amazon-exclusive Black Cherry tone.
Amazon also made a point of emphasizing its Prime Day Big Deals, which feature exclusive products and trending new releases unveiled three times daily during the June 23-26 event at 12 a.m., 8 a.m. and 1 p.m. Pacific Time. Featured deals range from an LG 65-inch Art Gallery TV to a Shark FlexFusion Hair Dryer.
