by Mike Duff | Apr 3, 2024 | Retail Articles
Held from March 20-25, Amazon’s inaugural Big Spring Sale generated a modest 3.1% lift in sales versus the average trailing four weeks, according to Earnest credit card data. The result represents a small acceleration from the seasonal lift that occurred in the same...
by Mike Duff | Oct 11, 2023 | Retail Articles
Home is tied for second place with Home Essentials after Apparel & Shoes as the top category purchased in the first phase of Amazon’s Prime Big Deal Days. Among verified purchasers, according to market researcher Numerator, 23% of Big Deals Days shoppers bought...
by Mike Duff | Oct 2, 2023 | Retail Articles
Market researcher Numerator has released its forecast for Amazon’s Prime Big Deal Days, October 10-11. For the second year in a row, the company’s fall event should bring a significant boost to e-commerce sales in general, but it won’t outsell the summer Prime Day...
by Mike Duff | Aug 15, 2023 | Retail Articles
Retail sales reversed their downward trend in July as Amazon Prime Day and major promotions by other brands prompted more shopping while wage increases gave consumers more money to spend, according to the National Retail Federation. The United States Census Bureau has...
by Mike Duff | Aug 9, 2023 | Retail Articles
Amazon is planning a fall Prime Day event in October 2023, as announced by Doug Herrington CEO, Worldwide Amazon Stores. Herrington announced the event on LinkedIn, but Amazon repeated the announcement on its website, confirming that the October Prime Day event will...