Amazon will commence its latest Prime Day event July 8 at a minute after midnight Pacific Time, offering savings across 35 product categories and brands, including a wide selection of home and housewares products.
- Save 40% on all Amazon Haul products on day one of Prime Day, with deals continuing throughout the event.
- Save up to 50% on floorcare from Shark
- Save up to 45% on select floorcare and air purifiers from Dyson
- Save up to 40% on select floorcare from Bissell, iRobot, Tineco, and Eufy
- Save up to 40% on select oral care from Philips Sonicare and Waterpik
- Save up to 40% on select kitchen essentials from Vitamix, Our Place, and Bentgo
- Save up to 40% on Disney, Star Wars, and Marvel toys, apparel, and home goods
- Save up to 30% on home furnishings from Ashley Furniture and mattresses from Zinus
- Save up to 25% on coffee products from Nespresso
- Save up to 20% on beauty products as offered by Dyson Sol de Janeiro, Dyson and CeraVe
Amazon preparations for 2025’s four-day Prime Day event have included launching an advertising campaign featuring National Basketball Association star LeBron James.
In addition, the company is emphasizing the role Prime Day can play in helping consumers get a head start on shopping for classroom and campus items. Its Back to School and Off to College shops feature everything from basic supplies to dorm décor with items organized by pricepoints to fit various budgets. Back to School and Off to College deals include 30% off or more on an array of products that support students returning to classrooms, as well as 20% off for shoppers who spend $100 or more on dorm room essentials from Amazon brands.
The company maintained 60% of sales made on Amazon’s retail platform come from independent sellers, mostly small and medium-sized businesses. This Prime Day, Amazon noted, new deals from small businesses will be dropping regularly at amazon.com/primedaysmallbusiness.
In addition, Amazon is throwing a spotlight on its Prime for Young Adults membership. Shoppers in the program can amplify their savings during this Prime Day by stacking a total of 10% cash back on deals offered during the promotional event within eligible categories. The cash back introduction is part of a new, exclusive offer which enables young adult members to earn 5% cash back every day, with an additional 5% cash back bonus during Prime Day as part of a limited-time offer, according to Amazon. Consumers age 18-24 can sign up for a six-month $0 trial by visiting amazon.com/youngadult.
