by Mike Duff | Mar 13, 2026 | Retail Articles
Williams Sonoma and Williams Sonoma Home are expanding their collaborations with Aerin, the lifestyle brand founded by Aerin Lauder, known for blending timeless design with modern functionality. The Williams-Sonoma banners will feature an assortment of products...
by Mike Duff | Mar 8, 2026 | Retail Articles
The Williams-Sonoma GreenRow banner has opened its first brick-and-mortar store, in New York City’s SoHo neighborhood. The new flagship store marks a major milestone for the GreenRow nameplate, Williams-Sonoma stated, taking the brand’s mission-driven approach...
by Mike Duff | Mar 2, 2026 | Retail Articles
Williams-Sonoma has promoted company veteran Abby Teisch to chief marketing officer. Teisch previously served as executive vice president of marketing for Williams-Sonoma, the company stated. She will continue reporting to the company’s president and CEO Laura Alber...
by Mike Duff | Feb 11, 2026 | Retail Articles
Williams-Sonoma has announced its participation in the OpenAI Ad Pilot Program, becoming one of the first companies to test ads in ChatGPT. As an early participant, Williams-Sonoma, Inc. will explore how advertising in ChatGPT can reach customers at decision-making...
by Mike Duff | Feb 2, 2026 | Bedding, Décor & More, Retail Articles
West Elm is launching a new collaboration with Pink Chicken, the children’s clothing brand, that will include a range of home merchandise including pillows, shams, a floral quilt, baskets and a serving tray. Pink Chicken for West Elm Kids reimagines the brand’s...