by Mike Duff | Oct 30, 2025 | Retail Articles
Walmart has scheduled three major holiday shopping events in and around Black Friday and Cyber Monday while also debuting its WhoKnewVille seasonal marketing campaign. Homewares, toys, electronics, fashion and beauty are among key categories Walmart will feature in...
by Mike Duff | Jan 14, 2025 | Retail Articles
Walmart has initiated a comprehensive brand refresh the company says reflects its evolution as a people-led, tech-powered omnichannel retailer with a unified consumer approach. The brand refresh builds on existing elements in Walmart’s branding scheme, particularly...
by Mike Duff | Jul 31, 2024 | Retail Articles
Walmart is taking its off-to-college marketing campaign into the virtual reality universe with a new immersive shopping experience. The company has launched Your Dorm Your Way in Walmart Realm. William White, Walmart chief marketing officer, recently characterized...
by Mike Duff | Apr 3, 2024 | Appliances, Cookware, Home + Housewares, Home Environment, Home Storage & Organization, Kitchen Electrics, Kitchenware, Organization & Cleaning, Personal Care & Wellness, The Inspired Home Show, The Inspired Home Show 2024
With the varied color finishes that painted so much of the new product seen at The Inspired Home Show 2024, it might have been easy to overlook advances in the use of black, white and metallic silver — yes, they are colors, too — to bring an updated look and feel to...
by Mike Duff | Nov 29, 2023 | Retail Articles
Walmart is debuting “Add to Heart,” said by the retailer to be a first-of-its-kind shoppable, social-media RomCom series featuring holiday gift items. Walmart said it regards the 23-part, shoppable series initiatives as an opportunity to create a connection with...
