by Mike Duff | Nov 2, 2022 | Retail Articles
Influencer-curated gift lists will be featured in Kohl’s holiday marketing push, which rolls out under the slogan “More Gifts. More Savings.” Advertising on network television and streaming services will spotlight the breadth of Kohl’s holiday product...
by Chandler Harvey | Jun 8, 2022 | Appliances, Kitchen Electrics
FoodSaver has partnered with TikTok star, Nick DiGiovanni to show consumers how to elevate dishes and save time with FoodSaver vacuum sealers. DiGiovanni created six new recipes that incorporate FoodSaver vacuum sealers and accessories including the FoodSaver...
by Peter Giannetti | Jun 1, 2022 | Featured News, Retail Articles
In the ever-changing digital marketing landscape that is the world today, one thing is for sure: The platform that shouldn’t be ignored is TikTok. According to social media management platform, Hootsuite, TikTok has been downloaded more than three billion times...
by Mike Duff | May 16, 2022 | Retail Articles
Social media influencers and online communities are having a bigger influence on shoppers, particularly the youngest, as much as or more so than brands. A study by Oracle and Brent Leary, partner, CRM Essentials, that included more than 2,000 adults, ages 18 to 80 in...
by Mike Duff | May 13, 2022 | Retail Articles
Newegg and Klarna are among the companies that are developing and refining new, tech-enhanced approaches to shopping, and getting recognized for innovation, taking advantage of the online universe to entice shoppers afresh. Online retailer Newegg launched its live...