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Sensormatic: Black Friday Traffic Down From 2024 Despite Weeklong Surge

Sensormatic: Black Friday Traffic Down From 2024 Despite Weeklong Surge

by Mike Duff | Dec 2, 2025 | Retail Articles

Black Friday retail store traffic on was down 2.1% compared to the date in 2024, consistent with the 2025 trend, but traffic surged significantly in the days leading to the big shopping day, according to Sensormatic Solutions. When compared to the previous Friday,...
Black Friday Forecasted As Peak Holiday Shopping Day in Flat Season

Black Friday Forecasted As Peak Holiday Shopping Day in Flat Season

by Mike Duff | Sep 17, 2025 | Retail Articles

Sensormatic Solutions expects U.S. retailers to see their biggest holiday crowds on Black Friday, November 28, followed by two Saturdays before Christmas, December 20 and 13, even as overall store traffic is projected to remain flat compared to last year. The...
Black Friday Forecasted As Peak Holiday Shopping Day in Flat Season

Black Friday In-Store Traffic Slips Amid Shift to Extended Holiday Deals

by Mike Duff | Dec 3, 2024 | Retail Articles

According to ShopperTrak Analytics from Sensormatic Solutions, preliminary analysis showed in-store Black Friday shopper traffic in the United States slipped 8.2% versus 2023. November 24 through Black Friday, November 29, shopper visits to stores in the United States...
Sensormatic Forecasts the Top 10 Busiest Shopping Days of 2024

Sensormatic Forecasts the Top 10 Busiest Shopping Days of 2024

by Mike Duff | Sep 18, 2024 | Retail Articles

Black Friday once again will be the busiest shopping day of the holiday season in stores across the United States, according to a forecast by global retail solutions partner Sensormatic Solutions. Filling out the expected top 10 busiest shopping days according to...
Back-To-School Consumers Favor In-Store Shopping but Like Omnichannel Benefits

Back-To-School Consumers Favor In-Store Shopping but Like Omnichannel Benefits

by Mike Duff | Jul 17, 2024 | Retail Articles

According to the 2024 U.S. Back-to-School Consumer Sentiment Survey from Sensormatic Solutions, a Johnson Controls company, 74% of consumers plan to conduct their classroom return shopping in-store, which remains the top option chosen year-over-year. However, the...
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