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Study: Amazon Shoppers Act on Multiple Considerations

Study: Amazon Shoppers Act on Multiple Considerations

by Mike Duff | Jan 12, 2023 | Retail Articles

Emplicit, an Amazon partner e-commerce agency that helps companies work with the retailer, conducted a study in which 27% of consumers who shop the retailer look at a seller’s website before they buy if they’re unfamiliar with the brand, and 24% will check...
Amazon Prime Early Access Ends with Gains in Key Categories

Amazon Prime Early Access Ends with Gains in Key Categories

by Mike Duff | Oct 17, 2022 | Retail Articles

To do what it could to set the tone for the holiday season, Amazon held its Prime Early Access Sale from October 11 and 12, and the company asserted that Prime members around the world purchased toys, home, beauty and personal care, apparel and electronics...
Amazon Prime Early Access Ends with Gains in Key Categories

Numerator: Prime Early Access Shoppers Embrace Affordable Gifts

by Mike Duff | Oct 12, 2022 | Retail Articles

Market researcher Numerator has published early read results from the first 30 hours of Amazon’s inaugural Prime Early Access Sale and the top products purchased so far are affordable gift categories: Amazon Photos Projects, Amazon Gift Cards and Amazon Essentials...
Amazon Adding 150,000 Holiday Jobs As It Starts Promotional Push

Amazon Adding 150,000 Holiday Jobs As It Starts Promotional Push

by Mike Duff | Oct 6, 2022 | Retail Articles

As holiday delivery days approach, Amazon is preparing by hiring 150,000 employees throughout the United States even as it prepares an early season sales event. The company announced it is hiring full-time, seasonal, and part-time workers across its operations network...
Amazon Creates Discount Hub as Survey Shows Shoppers Flock to Site

Amazon Creates Discount Hub as Survey Shows Shoppers Flock to Site

by Mike Duff | Oct 4, 2022 | Retail Articles

Amazon has developed a new savings hub on its website just days after a study purported that 87% of consumers are more likely to buy products from Amazon than other e-commerce sites. Amazon Access is a new hub developed to make shopping and saving on the site easier,...
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