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Keurig Dr Pepper Report Says Younger Consumers Are Reshaping Beverage Consumption

Keurig Dr Pepper Report Says Younger Consumers Are Reshaping Beverage Consumption

by Chandler Harvey | May 7, 2026 | Retail Articles

Keurig Dr Pepper has released its “State of Beverages 2026 Trend Report,” examining how younger consumers are increasingly using beverage choices as a form of self-expression. The report shows that Gen Alpha and Gen Z are leading the shift toward more...
Salvation Army Introduces Gen Z, Alpha to Thrift Shopping Via Virtual Roblox Store

Salvation Army Introduces Gen Z, Alpha to Thrift Shopping Via Virtual Roblox Store

by Mike Duff | Feb 23, 2026 | Retail Articles

Thrift retail is rapidly evolving along with consumer acceptance of repurposed merchandise, and now The Salvation Army is taking it into the virtual world with Roblox. Dubbed Thrift Score, The Salvation Army designed the operation to engage Gen Z and Gen Alpha where...
Gen Alpha Starting To Shape Next Generation of In-Store Shopping

Gen Alpha Starting To Shape Next Generation of In-Store Shopping

by Mike Duff | Jan 16, 2026 | Retail Articles

In researching Generation Alpha, retail architecture and design specialist MG2 determined a generation that’s digitally adept and AI ready still wants to shop in stores as it exerts a growing influence on household purchasing. MG2 reported 73% of Gen Alpha members...

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