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Numerator: Mother’s Day More Celebrated but Father’s Day Gets More Gifting

Numerator: Mother’s Day More Celebrated but Father’s Day Gets More Gifting

by Mike Duff | May 12, 2023 | Retail Articles

According to market research from Numerator, Mother’s Day may be the bigger occasion but Father’s Day is more gift-oriented. More consumers plan to celebrate Mother’s Day than Father’s Day, with 88% of survey participants saying they will celebrate with Mom, compared...
Numerator: Economy Will Impact Consumer Holiday Spending

Numerator: Economy Will Impact Consumer Holiday Spending

by Mike Duff | Mar 17, 2023 | Retail Articles

Consumers will continue to spend on holiday celebrations in the year ahead, but they think economic uncertainty will affect their plans, according to market researcher Numerator. In fact, 22% of participants in the Numerator study said economic uncertainty would have...
Numerator: Inflation Weighs on Father’s Day Shoppers

Numerator: Inflation Weighs on Father’s Day Shoppers

by Mike Duff | Jun 13, 2022 | Retail Articles

Inflation is a bigger concern than COVID-19 for Father’s Day shoppers according to a survey conducted by Numerator. In the survey, 61% of consumers said they expected inflation to have an effect on their plans versus 36% who said they expected the pandemic to have an...
Numerator: Inflation Weighs on Father’s Day Shoppers

Retailers Ready for Father’s Day, Other Seasonal Celebrations

by Mike Duff | May 24, 2022 | Retail Articles

Multiple notable occasions are upcoming, and the retail industry is responding to them with an eye toward celebration. The National Retail Federation expects Father’s Day spending this year to total $20 billion, almost on par with last year’s record-setting figure of...
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