In a major initiative to reposition its consumer outreach, Kohl’s is showcasing home products in a new brand platform using the slogan “Where Families Come First” to emphasize its embrace of all families and the real, messy and beautiful moments they spend together....
With Mother’s Day fast approaching, Walmart is giving away up to 20,000 free one-year Walmart+ memberships worth almost $2 million in value to new moms as part of a campaign that includes celebrity parenting advice. The Mother of All Savings Memberships campaign...
As it approaches the holidays, Walmart has launched an initiative developed to boost marketplace sellers in everyday practice, Mike Greenberg, head of marketplace, Walmart Connect, pointed out in a blog post. In October, Walmart will give marketplace sellers access to...
The head of Walmart Connect outlined how the company is expanding and refining its advertising platform. In a blog post on its corporate website, Rich Lehrfeld, senior vice president and general manager, Walmart Connect, declared that now is a transformative time in...
As it takes a more whole-home approach to business, Lowe’s is launching Origin21, a new, exclusive home decor brand designed as an approachable, value-added modern collection that will arrive as part of the company’s House of Style campaign. Lowe’s House of...
