by Mike Duff | Oct 13, 2025 | Retail Articles
Amazon is ramping up its holiday strategy, announcing the return of its annual beauty event and plans to hire 250,000 seasonal workers ahead of the 2025 shopping season. The company just completed its Prime Big Deal Days promotion and now has scheduled the Amazon...
by Mike Duff | Oct 9, 2025 | Retail Articles
A preliminary look at Prime Big Deal Days 2025 suggests consumers prioritized lower-priced home goods, according to Numerator. Average spending per order was $45.42, with 44% of orders under $20 and 90% under $100, underscoring shoppers’ continued focus on value. In...
by Mike Duff | Oct 8, 2025 | Retail Articles
Numerator’s Prime Big Deal Days tracker found that nearly a quarter of participating shoppers used the October 7–8 event to start their holiday shopping, with home among the top five categories purchased. In fact, 23% of Big Deal Days shoppers reported using the...
by Mike Duff | Oct 10, 2024 | Retail Articles
Amazon declared Prime Big Deal Days as its biggest October shopping event ever while revealing additional promotions set for the 2024 holiday shopping season. Although it has yet to release sales numbers, Amazon reported more Prime members shopped the 2024 edition of...
by Mike Duff | Oct 3, 2024 | Retail Articles
As the Prime Big Deal Days event approaches, Amazon unveiled a range of discounts it plans for the promotional event across categories, including home, electronics, seasonal, travel, apparel and health and beauty care. While detailing its early holiday season bargain...