West Elm is launching a new collaboration with Pink Chicken, the children’s clothing brand, that will include a range of home merchandise including pillows, shams, a floral quilt, baskets and a serving tray.
Pink Chicken for West Elm Kids reimagines the brand’s signature prints for children’ s spaces, the Williams-Sonoma banner noted. Designed for the spring season and Easter holiday, the collection features floral and chicken and bunny motifs. Prices start at $19 for the Pink Chicken Treat Platter to $258 for a Pink Chicken Spring Floral Blackout Curtain set of two.
“Through this partnership, we were able to bring Pink Chicken’s patterns to life in designs that feel elevated yet approachable,” said Day Kornbluth, West Elm president. “The collection captures the optimism of spring and celebrates the little moments that make childhood unforgettable.”