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August 24, 2022

Grandin Road Introduces Frighteningly Fun Halloween Collection

Posted In: Retail Articles

Online home merchandise retailer Grandin Road is getting spooky early, having launched its 2022 Halloween Haven collection of furniture, decor and housewares that can satisfy consumers anxious to entertain in the season.

The Qurate Retail banner’s fall introductions incorporate several themes:

  • Enchanted. Haunt a haven with castle corridors and moonlit gardens that set the scene for masquerades.
  • Mystical. Chill guests with creeping creatures and mysterious treasures that surprise.
  • Classic. Pumpkins are the home accessory of the season and can benefit from additional room embellishments such as witch hats, bats and cats.
  • Fall. The excitement of autumn as expressed from the front steps all the way to the mantle via shapely gourds, turning leaves and pinecones in unexpected and attractive accents.

Halloween Haven includes not only new seasonal decor but also lots of products to help consumers entertain the guests they scare up. The collection includes the Hocus Pocus Serving Cauldron with Ladle for $129, the Witch Hands Serving Bowls for $229, Pumpkin Moscow Mule Mugs, set of four for $59.50, the Broomstick Snack Bowl Stand for $199, and the Witchy Words Plates, set of four for $59.99. Witchy Words as cast across the plates include: The Witch is In, Sit for a Spell, I’m Here for the Boos and Let’s Get Wicked.

“Our customers truly inspire us with the unique ways they decorate their homes with Grandin Road for Halloween,” said Natalie Brown, senior vp of marketing, e-commerce and creative, in introducing the collection. “We are already seeing early planning of outdoor scenes, but also tablescapes. This tells us that gatherings with friends and family are on our customers’ minds.”

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