Home ‘Elf’ Livening Up the Holidays at Pottery Barn
October 5, 2023

‘Elf’ Livening Up the Holidays at Pottery Barn

Posted In: Retail Articles

Pottery Barn is rolling out a new home furnishings collaboration inspired by the holiday film “Elf” as the year winds down to the celebratory season.

Developed in collaboration with Warner Bros., the exclusive Elf x Pottery Barn home furnishings collection features more than 25 pieces including décor, bedding, tabletop, seasonal accessories and holiday gifts.

The new collection incorporates merchandise that reflects Buddy the Elf’s signature green outfit in the movie reimagined as a faux fur Elf-shaped pillow, a figural punch/candy bowl, and a sherpa back throw. Memorable movie quotes also feature in décor items such as the Cotton Headed Ninny Muggins lumbar pillow. Plates, tea towels and aprons reference the elves’ four main food groups, syrup, candy corn, candy canes and candy.

Consumers can shop the full Elf x Pottery Barn collaboration online at potterybarn.com/elf, with select pieces available online at Pottery Barn Teen, including the Elf sheet set and Elf-shaped pillow, the Williams-Sonoma banner indicated.

Released in theaters 20 years ago, the movie follows Buddy, a human raised as an oversized elf, as he travels from the North Pole to New York City to spread Christmas cheer.

“From the moment Elf was released, it became an instant fan favorite and beloved holiday film that is now part of many people’s holiday traditions,” said Pottery Barn Brands CEO, Marta Benson, in announcing the collection release. “We’re pleased to partner with Warner Bros. Discovery on a collaboration that brings whimsy and fun to people’s homes this holiday season.”

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