Kuhn Rikon USA has named Sonja Berton director of business development in the United States, leading sales efforts for most Kuhn Rikon USA accounts.
Berton brings to Kuhn Rikon extensive experience in housewares, including gadgets, cutlery, textiles and small appliances. She most recently managed key accounts for Breville. She previously served on the retail housewares sales team for Smith’s Consumer Products, working there with current Kuhn Rikon USA President Mark Adkison.
“Having worked with Sonja for many years, I am confident that her experience and skills will be invaluable to Kuhn Rikon as we continue our growth and adapt to the rapidly changing retail landscape,” Adkison said.
At Kuhn Rikon USA, Berton will focus on expanding the brand’s presence with existing retail channels and pursuing new opportunities, Adkison said. She will also manage the company’s independent sales representatives and oversee relationships with specialty and independent retailers and key accounts.