South Korean kitchen and home appliance company Cuckoo has opened a store in the New York City borough of Queens, its sixth U.S. brand store.
The Queens, New York location in Bayside joins Cuckoo’s U.S. brand stores in Los Angeles, New Jersey, Orange County, Texas and Virginia. The new store invites customers to experience Cuckoo’s most popular product lines, including rice cookers, premium water purifiers, advanced air purifiers, bidets and massage chairs.
The store also showcases the company’s differentiated rental business model, which centers on essential kitchen and home appliances, such as water purifiers and air purifiers. Customers benefit from care services, including professional installation, regular filter replacement and after-sales support.
To celebrate the opening, Cuckoo is holding a nationwide “Big Event” from August 22-31, 2025, across all its U.S. brand stores, offering exclusive discounts and special gifts to customers:
- Up to 25% off water purifier rentals.
- Up to 50% off select pet appliances.
- Up to $3,500 in savings on massage chairs.
- Complimentary gifts for visitors and consultations.
- Additional perks for new sign-ups, including premium rice cookers, coffee machines and fans.
“The New York store represents a significant milestone for Cuckoo, but more importantly, it’s a space where customers can connect with our brand, experience our products up close, and feel supported every step of the way,” said Michael Won Jun Yi, Cuckoo America managing director and CFO. “We’re excited to welcome New Yorkers and to continue expanding opportunities for families to enjoy the convenience our appliances bring.”
