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June 5, 2024

AeroPress Launches Upgraded On-the-Go Coffee System

AeroPress, Inc. has launched the AeroPress Go Plus Complete Travel Coffee System, an update of the original AeroPress Go coffee press that debuted in 2019.

Backed by four pending patents, according to the company, the AeroPress Go Plus combines the brand’s 3-in-1 brewing technology in a clear coffee maker that packs into a double-wall, lead-free, stainless-steel tumbler (available in black or cream) with a leak-resistant, magnetized slider lid. The cupholder-compatible system comes with a travel scoop, a stirrer and a built-in filter holder and packs up compactly and quickly for on-the-go use, according to AeroPress.

“People on the go have had a particularly difficult time finding good coffee on the road and there has never been a coffee solution that’s reliably delicious, convenient and fits their lifestyle — until now,” said David Cole, AeroPress CMO. “The AeroPress Go Plus is a complete travel coffee system — you can unpack it, brew our velvety smooth, signature brew and repack it all in about 2 minutes.”

The AeroPress Go Plus is also the first new product to introduce the new AeroPress branding — showcasing the new “Press for Better Coffee” tagline on the tumbler and featuring an AeroPress-shaped slider on the lid. It joins the existing lineup of AeroPress coffee solutions, including the AeroPress Go, the AeroPress Original, the AeroPress XL, the AeroPress Clear and the AeroPress Clear Colors.

AeroPress CEO Gerard Meyer said, “The AeroPress Go Plus is a true innovation and a first-of-its-kind in the category. Our community is paramount, so in developing the AeroPress Go Plus, we incorporated their input to help shape the final product. A few of the features we prioritized are the ability to brew more coffee, the ability to watch the brewing process happen by utilizing a clear chamber and ensuring the tumbler was sized to fit comfortably in smaller car cup holders.”

The AeroPress Go Plus retails for $79.95 and is currently on sale for Father’s Day at 20% off at AeroPress.com through June 15. The AeroPress Go Plus will be available on Amazon in the coming weeks and from REI and international distributors in the coming months, according to the company.

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