Truth on Trend is an exclusive HomePage News video series that examines the evolving connection between consumer behavior and the home + housewares industry and the pursuit of effective trend forecasting.
The series is co-hosted by Peter Giannetti, HomePage News editor-in-chief, and Tom Mirabile, founder of Springboard Futures and trend analyst for HomePage News and the International Housewares Association.
This episode, with special guest Leigh Ann Schwarzkopf of Project Partners Network, examines how suppliers and retailers can capitalize on the home and housewares licensing surge as the influence of branding continues to expand.
