The NPD Group announced its tenth annual industry performance awards ahead of The Inspired Home Show, March 4-7 in Chicago.
Awards were presented by NPD’s Home practice to the small appliance and housewares (non-electrics) brands in the U.S., with the largest dollar share increase among key categories in 2022, compared to 2021, according to NPD’s Retail Tracking Service. Awards were also presented to leaders in the primary industry segments tracked across North America, recognizing brands with the most significant dollar/peso share increase in Canada, Mexico and the U.S.
“As consumers returned to their out-of-home routines in earnest in 2022, our industry needed product innovation to remain a priority for consumers and to help companies gain market share,” says Lora Morsovillo, president of NPD’s U.S. Home practice. “The housewares industry stepped up in better and new ways by evolving with changing consumer needs. I am honored to recognize those companies that led the industry in these accomplishments.”
2022 NPD U.S. Home Industry Performance Awards
U.S. Brand/Manufacturer Category Award Winners for Top Increase in Market Share
| Category Segment | Brand/Manufacturer Winners |
| Bakeware and Cookware | Ninja/SharkNinja Operating LLC |
| Food Storage and Preservation | Rubbermaid/Newell Brands |
| Non-Electric Food Prep | Ninja/SharkNinja Operating LLC |
| Portable Beverageware | Stanley/PMI Worldwide |
| Portable Beverageware | Cirkul/Cirkul, Inc. |
| Tabletop | Certified/Certified International |
| Cook and Heat Small Appliances | Gourmia/Steelstone Group |
| Electric Food Prep | Blendjet/Blendjet |
| Coffee & Beverage | DeLonghi/DeLonghi Industrial SA |
| Oral Care | Sonicare/Philips Consumer Healthcare |
| Hair Styling | Shark/SharkNinja Operating LLC |
| Grooming | Norelco/Philips Norelco |
| Self-Care | The Sharper Image/ThreeSixty Group, Inc. |
| Home Comfort | Midea/Midea Group |
| Floor Care | Shark/SharkNinja Operating LLC |
Source: The NPD Group/Retail Tracking Service, U.S. dollar sales, 12 months ending December 2022 vs. prior period
U.S., Canada*, and Mexico** Brand/Manufacturer Industry Award Winners for Top Increase in Market Share
| Category | Brand/Manufacturer |
| Total Home Environment: | |
| Canada | Shark/SharkNinja Operating LLC |
| Mexico | Midea/GuangDong Midea Premium Appliance |
| U.S. | Midea/Midea Group |
| Total Housewares: | |
| Canada | Tramontina/Tramontina Canada |
| Mexico | Tramontina/Tramontina de Mexico |
| U.S. | Stanley/PMI Worldwide |
| Total Kitchen Electrics: | |
| Canada | Ninja/SharkNinja Operating LLC |
| Mexico | Ninja/SharkNinja Operating LLC |
| U.S. | Gourmia/Steelstone Group |
| Total Personal Care: | |
| Canada | Sharper Image/ThreeSixty Group, Inc. |
| U.S. | Shark/SharkNinja Operating LLC |
| U.S. | Sonicare/Philips Consumer Healthcare |
Source: The NPD Group/Retail Tracking Service, U.S. dollar sales, 12 months ending December 2022 vs. prior period
*Source: The NPD Group/Retail Tracking Service, Canada dollar sales, 12 months ending December 2022 vs. prior period
**Source: The NPD Group/Mexico Home Retail Tracking Service, peso sales, 12 months ending December 2022 vs. prior period
The NPD Group recently merged with Information Resources, Inc. (IRI) to create a leading global technology, analytics, and data provider.
