by Mike Duff | Feb 5, 2025 | Retail Articles
According to market researcher Numerator, 64% of consumers plan to celebrate Valentine’s Day up four points from the year-earlier intention, and Walmart has gotten ready to meet the demand with its Love Central initiative. Although most Valentine’s Day purchasing...
by Peter Giannetti | Oct 30, 2024 | Bakeware, Home + Housewares, Kitchenware
Baking and treat decorating product developer and marketer Wilton has launched a multimedia advertising campaign to mark what the company described as the “next chapter in its legacy of education and inspiration of the 95-year-old brand.” The campaign,...
