Lowe’s is joining the pre-holiday, member-only sale event competition with its inaugural MyLowe’s Rewards Week from October 10-16. MyLowe’s Rewards members can look forward to the retailer’s biggest deals of the year, the company stated, with...
The Lowe’s Cos. has promoted Jennifer Wilson to senior vice president, chief marketing officer. Wilson previously was senior vice president, enterprise brand and marketing. In her expanded role, Wilson will oversee strategic brand and product marketing, loyalty...
Tractor Supply Co. has announced the extension of president and CEO Hal Lawton’s employment contract and key transitions on its board of directors. The company has also announced the launch of its inaugural Emerging Artists Program in partnership with country music...
Retailers constantly consider how to get the next generation of shoppers into the store, and Lowe’s Cos. is welcoming its customers of tomorrow by launching an in-store kids’ birthday party program that aims to inspire junior builders while giving parents...
As a next step in scaling platform capabilities and advertising services, Lowe’s Cos. will move its retail media network’s advertising sales and operations departments in-house, effective January 31. The initiative will allow Lowe’s One Roof Media...