by Mike Duff | Apr 25, 2025 | Retail Articles
Ulta Beauty has signed on as the official beauty retail partner of Beyoncé’s Cowboy Carter Tour and has tied that sponsorship to a marketing campaign that taps influencers and its own Beauty Pro Team. The company recently conducted the exclusive launch of Beyonce’s...
by Mike Duff | Apr 17, 2025 | Retail Articles
Ulta Beauty has appointed beauty and retailing veteran Lauren Brindley chief merchandising and digital officer, succeeding Monica Arnaudo, who will retire in June. At Ulta, Brindley will take on responsibility for the beauty specialty retailer’s merchandising,...
by Mike Duff | Mar 17, 2025 | Retail Articles
Ulta Beauty announced it is establishing a marketplace operation as part of a plan to drive growth, and the company is requesting through its website applications from third-party sellers who want to get on board. News of the Ulta marketplace comes after the specialty...
by Mike Duff | Mar 1, 2025 | Appliances, Personal Care & Wellness, Retail Articles
Ulta Beauty is preparing an immersive beauty event in San Antonio, TX, developed to whip up enthusiasm for skincare, hair care, makeup and wellness. For the April 26 Ulta Beauty World event, the retailer is inviting beauty aficionados to enjoy exclusive experiences,...
by Mike Duff | Feb 19, 2025 | Retail Articles
Connected commerce platform Lucky has struck a deal with Ulta Beauty that will link vendors’ direct-to-consumer e-commerce sites to the retailer’s stores. Under the agreement with Ulta, Lucky will connect brand DTC websites and marketing platforms with the...
