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July Prime Day Bigger for Amazon as Walmart, Target Get More Lift from Q4 Events

July Prime Day Bigger for Amazon as Walmart, Target Get More Lift from Q4 Events

by Mike Duff | Jul 9, 2024 | Retail Articles

Market researcher Numerator has released The Opportunity and Impact of Digital Sales Events report, which focuses on Amazon Prime Day and Big Deal Days, and their relationship with corresponding Walmart and Target initiatives. The report analyzes six key retail events...
Target Announces Circle Week Deals, Latest Executive Changes

Target Announces Circle Week Deals, Latest Executive Changes

by Mike Duff | Jun 25, 2024 | Featured News, Retail Articles

Target Corp has joined the summer retail discount blitz by announcing what it calls its biggest sale of the season will run from July 7-13 as the mid-year edition of Target Circle Week. Also, in another executive realignment by Target, the retailer announced several...
Home Merchandise Generates Strong Prime Big Deal Days Sales

Home Merchandise Generates Strong Prime Big Deal Days Sales

by Mike Duff | Oct 12, 2023 | Retail Articles

In the Amazon Prime Big Deal Days event on October 10 and 11, the Home Goods category had a strong showing. In an updated study by market researcher Numerator, winning 23% of sales just behind the top-selling Apparel and Shoes category, which came in at 25%, and ahead...

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