by Mike Duff | Aug 28, 2023 | Retail Articles
During the back-to-school season, Walmart is expanding its initiatives in the metaverse with Supercampus. Established as part of Roblox operations, Supercampus is a back-to-school adventure designed to help players unleash their creativity and test their...
by Mike Duff | Oct 5, 2022 | Retail Articles
In another retail melding of the real and the virtual, West Elm has announced the launch of its own virtual world, West Elm Home Design, on Roblox, a global VR platform, West Elm pointed out that it is the first major specialty home retailer to premiere on Roblox....
by Mike Duff | Sep 27, 2022 | Retail Articles
In time for the holidays, Walmart is launching two new immersive experiences on the metaverse mega-platform, Roblox. Dubbed Walmart Land and Walmart’s Universe of Play, the virtual spaces will provide unique interactive content and entertainment for consumers in the...
