by Mike Duff | Aug 21, 2025 | Retail Articles
The Amazon Prime Day 2025 Recap Report from market researcher Numerator, based on its tracking studies focused on verified buyers, determined that 41% of households in the United States participated in the retailer’s July 2025 promotional event, up six points from...
by Mike Duff | Jul 21, 2025 | Retail Articles
Coresight Research’s review of Amazon Prime Day 2025 saw year-over-year purchase activity gains across multiple core categories, including home products and seasonal merchandise for back-to-school and summertime activities. Among household categories, as...
by Mike Duff | Jul 16, 2025 | Retail Articles
With Amazon’s four-day 2025 Prime Day as a critical force, retailers in the United States drove $24.1 billion in online spend from July 8 to July 11, according to Adobe Analytics. Adobe emphasized that strong spending during the Prime Day event was driven by net new...
by Mike Duff | Jul 14, 2025 | Retail Articles
Amazon declared Prime Day 2025 its biggest such promotion ever, while market research company Numerator noted the consumer approach to the event this year reflected uncertainty about prices and the economy. Amanda Schoenbauer, a Numerator analyst, commented, “This...
by Mike Duff | Jul 11, 2025 | Retail Articles
Home products have remained near the top-selling product categories through three days of the Amazon Prime Day 2025 event, according to market researcher Numerator. As 2025’s 96-hour Prime Day occasion approaches its closing hours, the Numerator Prime Day Live...