by Mike Duff | Jul 13, 2026 | Retail Articles
A shopper survey released by B2B service platform Clutch revealed 42% of consumers have made a purchase based on a podcast host’s recommendation, yet 61% say they would trust a host less for a promotion that felt off-brand or inauthentic. With influencers and...
by Mike Duff | Oct 10, 2024 | Retail Articles
Ulta Beauty, building on its Joy Project marketing program designed to promote customers’ sense of well-being, is introducing a new digital platform, the Ulta Beauty Community, and related wellness initiatives. Ulta describes The Joy Project: The Joy Hub as a vibrant...