by Mike Duff | Jun 24, 2026 | Retail Articles
Market research firm Numerator reported average household spend on Amazon Prime Day’s opening date, June 23, slipped 16% on average versus the 2025 version of the event, and average order value slid 17% year over year as shoppers were more focused on everyday...
by Mike Duff | Jun 10, 2026 | Retail Articles
Numerator, as part of its 2026 Q2 Holiday Preview study, found that Father’s Day shoppers intend to spend about $113 on average, driving $18 billion in sales. According to the market researcher, 63% of U.S. consumers plan to celebrate Father’s Day this year. Of those,...
by Mike Duff | Jun 9, 2026 | Retail Articles
The Numerator Consumer Sentiment Tracker study revealed consumer confidence slipped slightly in May as consumer financial outlooks weighed heavier. As they worry about how the economy is proceeding, consumers are saving money by shopping for items on sale (39%) using...
by Mike Duff | Jun 5, 2026 | Retail Articles
World Cup viewers in the United States could drive $7.5 billion in spending as they follow the tournament, which soccer watchers plan to watch mostly at home, according to Numerator. In all, 32% of U.S. consumers plan to watch the 2026 FIFA World Cup between June 11...
by Mike Duff | May 21, 2026 | Retail Articles
Market research by Numerator found that 35% of women polled said they do not use AI, compared with 23% of men, highlighting a gender gap that could affect the adoption of AI in retail and elsewhere. According to Numerator’s “Spectrum of She: Female Shopper...
