by Mike Duff | May 6, 2025 | Retail Articles
As part of its outreach to women, QVC is kicking off the second year of its Age of Possibility initiative on May 14 with a first-time cross-category link with TikTok Shop Super Brand Day. The collaboration with the social media platform follows QVC Group’s...
by Mike Duff | Dec 3, 2024 | Home + Housewares
As it works to keep pace with changing shopper preferences, Walmart is advancing its streaming capacities, having launched a livestream with Dolly Parton and completing the purchase of Vizio. Parton announced the livestream, which ran on Cyber Monday, using her social...
by Mike Duff | Jul 15, 2024 | Retail Articles
HSN is adding a new livestream shopping and video storytelling operation for creators as influencer marketing becomes more sophisticated. Qurate Retail banner retailer is working with management platform Impact.com to develop HSNfluencer through which it can recruit,...
by Mike Duff | Jun 28, 2024 | Retail Articles
The future of Gen Z will be shaped by the value it places on practical skills and live content while its adapts quickly to a world in which artificial intelligence is an emerging reality. According to a white paper from Wondershare Filmora, based on a survey of 1,000...
by Mike Duff | Apr 24, 2024 | Retail Articles
The Qurate Retail Group has announced the launch of “The Big Dish” on The Roku Channel, a provider of free ad-supported streaming TV, or FAST, reaching households in the United States that are home to an estimated 120 million people as of 2023’s fourth...
