by Mike Duff | Aug 24, 2026 | Retail Articles
Although Gen Zers appreciate some nameplates, including Costco, more than others, overall, only 11% in the age group say brands understand them really well, a disconnect that could have implications for loyalty, according to new research from Rival Technologies. ...
by Mike Duff | Aug 20, 2026 | Retail Articles
Walmart’s global e-commerce sales grew 23% in its latest quarter, and new research from Numerator suggests the retailer’s growing digital business is helping reshape its customer base. Walmart’s increased focus on digital operations, in part driven by...
by Mike Duff | Aug 13, 2026 | Retail Articles
Although Gen Z is gaining traction as a shopping force, new research from NielsenIQ suggests an overemphasis on generational differences can obscure other important influences on purchasing, including value and income. According to NIQ, consumers across all age groups...
by Mike Duff | Jul 27, 2026 | Retail Articles
A new report, “AI Usage in America: A Generational Divide,” released by Shift, the operator of a customizable browser, suggested that AI adoption is not following a simple young-versus-old pattern as consumers weigh the pros and cons of artificial...
by Mike Duff | Jul 7, 2026 | Retail Articles
Consumer trust and usefulness have a greater influence than age on the adoption of artificial intelligence, as each generation finds its own reason to adopt the technology, according to Numerator. As part of its analysis of consumer data, Numerator stated that age...
