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Pottery Barn Debuts ‘Dorm Concierge’ To Support Pick-Up Orders Near College Campuses

Pottery Barn Debuts ‘Dorm Concierge’ To Support Pick-Up Orders Near College Campuses

by Mike Duff | May 15, 2025 | Retail Articles

Williams-Sonoma’s Pottery Barn Teen banner is introducing a new feature in time for the back-to-school season: the Dorm Concierge. The free personalized service helps dorm product shoppers use Pottery Barn Teen’s Pick Up Near Campus function, building on a design...
Ikea College Bus Tour Showcases Dorm Living Products

Ikea College Bus Tour Showcases Dorm Living Products

by Mike Duff | Aug 14, 2024 | Retail Articles

As it reconfigures its presence in the United States to reach consumers in new ways, Ikea has literally rolled out a new off-to-college promotion that acts as a mobile showroom. Ikea has been developing formats to serve communities where adding one of its full-sized...
Back-To-School Consumers Favor In-Store Shopping but Like Omnichannel Benefits

Back-To-School Consumers Favor In-Store Shopping but Like Omnichannel Benefits

by Mike Duff | Jul 17, 2024 | Retail Articles

According to the 2024 U.S. Back-to-School Consumer Sentiment Survey from Sensormatic Solutions, a Johnson Controls company, 74% of consumers plan to conduct their classroom return shopping in-store, which remains the top option chosen year-over-year. However, the...
Target Debuts Deals for Back-to-School Merchandise, Premium Loyalty Program

Target Debuts Deals for Back-to-School Merchandise, Premium Loyalty Program

by Mike Duff | Jul 8, 2024 | Retail Articles

Target Corp. has kicked off its back-to-school campaign by showcasing savings on must-have school supplies and its premium paid loyalty program. Back-to-school deals include a discounted fee to join the company’s step-up Target Circle 360 loyalty program, and Target...
Office Depot Campaign Highlights Breadth of Product Offering

Office Depot Campaign Highlights Breadth of Product Offering

by Mike Duff | Jun 14, 2024 | Retail Articles

Office Depot is rolling out a marketing campaign showcasing its wide selection of products and services to demonstrate that it offers more than basic office supplies. In the campaign using the slogan “OD Does It,” the company shows how Office Depot can be...
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