by Mike Duff | Mar 30, 2026 | Retail Articles
OpenAI announced richer and more visual shopping functionality in connection with Walmart’s introduction of a new in-ChatGPT app element that takes users from discovery on the third-party platform into a tailored Walmart environment that supports account linking,...
by Mike Duff | Feb 12, 2026 | Retail Articles
As retailers explore how best to engage consumers through AI and third-party platforms, Target Corp. has announced it will serve as an early tester of contextual advertising on ChatGPT. Williams-Sonoma recently announced a similar test. Traffic from ChatGPT to Target...
by Mike Duff | Feb 11, 2026 | Retail Articles
Williams-Sonoma has announced its participation in the OpenAI Ad Pilot Program, becoming one of the first companies to test ads in ChatGPT. As an early participant, Williams-Sonoma, Inc. will explore how advertising in ChatGPT can reach customers at decision-making...
by Mike Duff | Jan 21, 2026 | Retail Articles
Target is expanding its use of third-party AI through a new deal with Google, adding more ways for consumers to shop. With the move, Target shoppers will soon be able to browse product listings and buy directly from Target on Google Gemini as well as through the main...
by Mike Duff | Nov 21, 2025 | Retail Articles
Target is introducing a range of discounts as part of its Black Friday event running from November 23 through 29, during which consumers can shop using a new interface with ChatGPT. Black Friday deals include up to 50% off small appliances and floorcare from brands...
