by Mike Duff | Feb 12, 2026 | Retail Articles
As retailers explore how best to engage consumers through AI and third-party platforms, Target Corp. has announced it will serve as an early tester of contextual advertising on ChatGPT. Williams-Sonoma recently announced a similar test. Traffic from ChatGPT to Target...
by Mike Duff | Feb 11, 2026 | Retail Articles
Williams-Sonoma has announced its participation in the OpenAI Ad Pilot Program, becoming one of the first companies to test ads in ChatGPT. As an early participant, Williams-Sonoma, Inc. will explore how advertising in ChatGPT can reach customers at decision-making...
by Mike Duff | Jan 21, 2026 | Retail Articles
Target is expanding its use of third-party AI through a new deal with Google, adding more ways for consumers to shop. With the move, Target shoppers will soon be able to browse product listings and buy directly from Target on Google Gemini as well as through the main...
by Mike Duff | Nov 21, 2025 | Retail Articles
Target is introducing a range of discounts as part of its Black Friday event running from November 23 through 29, during which consumers can shop using a new interface with ChatGPT. Black Friday deals include up to 50% off small appliances and floorcare from brands...
by Mike Duff | Nov 19, 2025 | Featured News, Retail Articles
Target reported reinvestment in the business is coming as part of a larger return-to-growth initiative after comparable sales and profits in its third quarter slipped as discretionary sales remained soft. As it released its financial results, Target also announced a...
