by Mike Duff | Jun 29, 2026 | Retail Articles
A study by the Boston Consulting Group concludes that CPG and retail companies, for the most part, have neglected to fully deploy AI broadly across the demand-generating processes they consider most strategic. In a survey, 46% of retailers named offer-to-assortment AI...
by Mike Duff | Sep 24, 2024 | Retail Articles
Some unique twists will confront retail as the year ends, with Boston Consulting Group’s 2024 Holiday Outlook Survey suggesting that the consumer approach to the season is mixed. Using insights from consumers in the United States and credit card data, the study found...