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Big Lots Introduces Affiliate Marketing Program That Rewards Content Creators

Big Lots Introduces Affiliate Marketing Program That Rewards Content Creators

by Mike Duff | Sep 26, 2024 | Retail Articles

In a new marketing turn, Big Lots is launching an affiliate program designed to build on its organic and grassroots popularity with social bargain-savvy creators and publishers, the company announced. The program offers influential content partners the opportunity to...
Big Lots Touts Closeout Repositioning in Halloween Promotion

Big Lots Touts Closeout Repositioning in Halloween Promotion

by Mike Duff | Aug 27, 2024 | Retail Articles

In an initiative to promote its renewed closeout orientation to consumers, Big Lots has announced its biggest extreme bargain Halloween promotion ever, based on its purchase of a well-known national party supply retailer’s overstock originally valued at $11...
Target Launches Low-Cost Private Label ‘Dealworthy’

Target Launches Low-Cost Private Label ‘Dealworthy’

by Mike Duff | Feb 15, 2024 | Retail Articles

As it adjusts to a customer more focused on everyday needs, Target Corp. has introduced a new low-price owned brand, Dealworthy, developed to give shoppers a break on 400 commonly purchased products. Although some emphasis was placed on consumables in the...
Walmart Promises Big Savings, Easier Shopping for the Holidays

Walmart Promises Big Savings, Easier Shopping for the Holidays

by Mike Duff | Oct 18, 2023 | Retail Articles

With its early season Kickoff event over, Walmart is preparing for the holidays with deals and services meant to make it a happier time even for people experiencing economic stress. The company stated that 92% of its customers express some level of concern about...
Home Merchandise Generates Strong Prime Big Deal Days Sales

Home Merchandise Generates Strong Prime Big Deal Days Sales

by Mike Duff | Oct 12, 2023 | Retail Articles

In the Amazon Prime Big Deal Days event on October 10 and 11, the Home Goods category had a strong showing. In an updated study by market researcher Numerator, winning 23% of sales just behind the top-selling Apparel and Shoes category, which came in at 25%, and ahead...
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