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May 17, 2022

Target’s Tabitha Brown Exclusive To Spotlight Housewares

Target Corp. is advancing its partnership with actress, author and social media personality Tabitha Brown to include four limited-time-only collections rolling out over the next year.

Brown is teaming up with Target to deliver positive well-being and joy for guests through her vibrant and inspirational style, the company maintained. The Tabitha Brown for Target collections cover categories including home and office, food and kitchenware, entertaining, apparel, swim and accessory items. On June 11, Target customers can start shopping the first collection of more than 75 apparel, swim and accessories items, most items under $30, on Target.com and in most Target stores, while supplies last. 

Tabitha Brown for Target is a new chapter in the company’s existing relationship with Brown, who has been an influencer partner for two years. In addition, Target noted, the partnership is one of the ways the company is continuing to support Black-owned businesses and partner with Black creators and designers, as part of its Racial Equity Action and Change commitment.

“At Target, bringing joy to our guests is at the heart of everything we do,” said Jill Sando, Target executive vp and chief merchandising officer. “Tabitha Brown is known for being a beacon of positivity, making her the perfect partner to help Target continue providing inspirational, inclusive and affordable style for all. We’ve had the pleasure of working with Tabitha for a number of years and are thrilled to take our relationship to the next level by partnering with her to introduce new limited-time collections that we know guests will love.”

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